Transavia
motion design for smooth travel:
from airport signage to online explainers
Client
Transavia is a leading Dutch airline known for offering flights across Europe and beyond. With millions of passengers flying each year, clear communication is essential to maintaining a smooth and safe travel experience.
Project
In collaboration with agency Marketiek and Transavia Studios, branded explainer animations were created to clarify Transavia’s hand luggage policy—shown on their website and across airport screens.
Where clarity meets character
Designed in a clean icon style, the animations are clear, recognisable and fully in line with Transavia’s brand. Stylised characters add warmth and a human touch to the message.
Multiple Versions,
One Clear Message
Designing for both online and airport displays meant creating two versions — one with voiceover, and one fully silent, communicating clearly through visuals and text alone.
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